Yesterday, during the seventh edition of the Tremblant Forum on Corporate Responsibility and Sustainability, Bombardier and Cascades—recipients of a Québec Prize of Excellence in Corporate Citizenship in 2010 and 2009, respectively—announced a groundbreaking collaborative agreement on corporate social responsibility. Once again, the two corporations are leading the way by showing that it is possible to create a new, innovative business model.
Under this agreement, Bombardier will purchase environmentally responsible goods and services from Cascades at the same cost as the corporation’s previous suppliers. In return, Cascades will share its expertise in energy efficiency with a view of helping Bombardier further reduce the environmental footprint of its operations, beginning with its Saint-Laurent plant in Montréal.
“We have developed unique expertise in energy efficiency over the years, and we are prepared to share that knowledge and contribute to the sustainable development of other companies,” said Alain Lemaire, President and Chief Executive Officer, Cascades Inc. “We introduced this idea to Bombardier because we believe that passing on our values and know-how is integral to a responsible company’s growth.”
“Introducing Cascades’ eco-friendly products at our plants in the Montréal area makes perfect sense from an environmental standpoint,” said Guy C. Hachey, President and Chief Operating Officer, Bombardier Aerospace. “In exchange, Cascades’ offer to advise us on energy efficiency fits in perfectly with our drive for continuous improvement and provides added value for both organizations… and for the environment.”
Discussions between Bombardier and Cascades are ongoing as the organizations try to find more collaborative opportunities within Bombardier’s other sites worldwide, in Transportation and Aerospace alike. It is their hope that making this agreement public will inspire other companies to initiate a constructive dialogue, allow others to benefit from their expertise and work together to improve their environmental performance.
About Bombardier
A world-leading manufacturer of innovative transportation solutions, from commercial aircraft and business jets to rail transportation equipment, systems and services, Bombardier Inc. is a global corporation headquartered in Canada. Its revenues for the fiscal year ended Jan. 31, 2010, were $19.4 billion, and its shares are traded on the Toronto Stock Exchange (BBD). Bombardier is listed as an index component to the Dow Jones Sustainability World and North America indexes. News and information are available at www.bombardier.com.
About Cascades
Founded in 1964, Cascades produces, converts and markets packaging and tissue products composed mainly of recycled fibres. Cascades employs nearly 12,500 men and women who work in some 100 production units located in North America and in Europe. Cascades’ management philosophy, its more than 45 years of experience in recycling and its continuous efforts in research and development are strengths which enable the company to create innovative products for its customers. The Cascades shares trade on the Toronto Stock Exchange under the ticker symbol CAS.
About the Tremblant Forum
Organized by NATIONAL Public Relations, the Tremblant Forum is considered one of Canada’s foremost events promoting dialogue and debate on the opportunities and challenges currently facing the public and private sectors and the wider population.
Notes to Editors
- Photo: Guy C. Hachey, President and Chief Operating Officer, Bombardier Aerospace and Alain Lemaire, President and Chief Executive Officer, Cascades Inc.
- To learn more about this agreement, view the “Source of Inspiration” video: http://www.youtube.com/user/bombardiervideos?feature=mhum#p/u/0/EqnumoRqEXQ.
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For Information
| Marc Duchesne | Hubert Bolduc |
| Bombardier Aerospace | Cascades Inc. |
| +1 514 855 7989 | +1 514 912 3790 |